Why Flat-Fee Delivery Models Save You Money

Why Flat-Fee Delivery Models Save You Money

Author

Taylor Brewser

person holding smartphone beside tablet computer
person holding smartphone beside tablet computer

Percentage-based commissions punish you for being successful. Discover why a flat-fee monthly model is the key to scaling your restaurant's profits.

Imagine if your landlord approached you tomorrow and said, "We're changing your lease. Instead of a fixed rent, we now want 30% of your total sales."

If you had a great month, your rent would skyrocket. You would effectively be penalized for working harder and selling more. You would never agree to that lease. Yet, that is exactly the deal you sign with commission-based delivery apps.

The Penalty on Success

With a percentage-based commission structure, your costs rise in lockstep with your revenue:

  • Sell $1,000 in delivery? You pay the app $300.

  • Sell $10,000 in delivery? You pay the app $3,000. The app didn't do 10x more work to process those orders, but they took 10x more money from your business.

The Flat-Fee Advantage

With a flat-fee system like Town.club, you pay a set monthly rate—regardless of your volume.

  • Sell $1,000? You pay the flat fee.

  • Sell $10,000? You pay the same flat fee.

Your profit margin actually increases as you get busier. This is the only scalable model for growth in the restaurant industry. It allows you to forecast your expenses accurately and keep the rewards of your hard work.

See the Numbers: Town Pricing Model

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