Town for ice cream & dessert shops
Sweet orders, with nothing taken off the top.
Summer nights, birthday parties and pints to go. Town gives your dessert shop its own website, ordering, party orders and rewards at 0% commission, built and run for you.
- 0% commission on your orders
- Same DoorDash & Uber drivers
- Built and run for you
Scoop & Swirl
Sound familiar?
What dessert shops tell us every week.
And how Town fixes each one.
Small tickets, big fees
A 25% fee on a $12 sundae is the profit.
Party orders by phone
Cakes and party packs taken on paper, deposits chased later.
New flavors go unnoticed
You churn something amazing and only walk-ins find out.
Slow winters
Sales drop when it’s cold, and you have no way to reach regulars.
“Ice cream near me” goes elsewhere
Search sends families to the chains.
Paper punch cards
Easy to lose, impossible to learn from.
How Town runs a dessert shop
Built for summer nights and birthday parties.
Click through the parts your dessert shop uses every day.
Online ordering
Pints and sundaes, ordered ahead.
Flavors, toppings and sizes set up right, for pickup or delivery straight from your site.
- Flavors, toppings and sizes
- Pints and cakes preordered
- Orders drop straight into your POS
Parties & events
Every birthday party, booked online.
Party packs, ice cream cakes and event orders with dates and deposits handled online.
- Party packs and toppings bars
- Ice cream cake preorders
- Deposits online
Rewards & texts
Announce the new flavor to everyone.
Points, birthday scoops and new-flavor texts sent straight to your regulars.
- Points toward a free scoop
- Birthday rewards
- New-flavor texts
Your own website
Your shop, on your own domain.
A custom, colorful site with your flavors and hours, built to rank for “ice cream near me.”
- Custom design and a real photo shoot
- Ordering built into the page
- Ranks in local search out of the box
Small-batch,
churned daily.
Order pickup or deliveryAI social posts
Post the flavor drop, every time.
AI writes and schedules posts from your photos for new flavors and summer nights.
- Drafted from your photos
- Posted to Google, Instagram and Facebook
- Review replies handled
Real restaurants on Town
Restaurants already on Town.
Real restaurants taking orders on their own Town sites, at 0% commission.
Open now☰RESERVATIONS
Party sizeParties of 5+ please book at least 2 hours in advance.
Honey Berry Pancakes & Café
Brunch café
Reservations on Town
Scrambler Cafe
Breakfast · direct orders
Open now☰APPETIZERS
Italian Garden
Italian & pizza
$185,000 in direct ordersThe math
What delivery apps cost a dessert shop.
Drag to match your app sales.
Commission only. Town is one flat monthly price with 0% commission on your orders, and delivery runs on the same DoorDash and Uber drivers.
A summer Saturday on Town
Summer Saturday, sweet and simple.
New flavor goes out
Town texts your list and posts the new flavor to Instagram and Google.
The party pack goes out
Booked online last week, deposit paid, picked up on time.
The evening rush
Pints and sundaes ordered ahead are ready when families arrive.
Close out with the numbers
Alfredo shows top flavors and what you kept versus the apps.
Everything included
Everything a dessert shop needs.
One flat monthly price. No per-order fees, no per-cover fees, no add-on menu of upsells.
Flavors & toppings
Sizes, flavors and toppings priced right.
Party & cake orders
Booked online with dates and deposits.
Rewards & email marketing
Points, newsletters and automatic win-back emails. See email →
Gift cards
Digital gift cards sold on your own site.
Delivery up to 10 miles
Same DoorDash & Uber drivers, 0% commission.
Rank on Google
Hours, menu and order link synced across 60+ platforms.
AI social posts
Specials posted to Google, Instagram and Facebook for you.
Alfredo AI
Ask how the week went or change a price in plain English.
Orders drop into the POS you already use. See integrations →
Getting started
Live in days. We do the work.
A 15-minute call
We pull up Town on your own menu, connect your POS and show you the numbers. That’s your whole part.
We build it for you
A custom site on your domain with your flavors, party packs and cakes set up, and a pro photographer to shoot your treats.
Go live at 0% commission
Pickup, delivery and catering switch on, same DoorDash and Uber drivers, and every guest lands on your list.
FAQ
Dessert shop questions, answered
Can we take ice cream cake and party orders online?
Yes. Cakes and party packs can be preordered with pickup times, lead times and deposits.
Can we update flavors daily?
Yes. Mark flavors in or out in seconds, and they update on your site right away.
Will online orders go to my POS?
Town connects with popular POS systems like Toast, Clover and Square, so orders drop right into the system your team already uses. See integrations.
How fast can we go live?
Most restaurants go live in about a week. We build the site, set up your menu and connect your POS. Your part is a short call.
What does Town cost?
Town is one flat monthly price with 0% commission on your orders. We’ll walk you through it on a quick call, with your own numbers.
For ice cream & dessert shops
See Town on your own menu.
Tell us about your dessert shop and we’ll show you your site, your menu and what you’d keep vs. the apps. Free, no pressure.
- ✓ 0% commission on your orders
- ✓ Same DoorDash & Uber drivers
- ✓ Done-for-you setup
Not quite your kind of place?
Town is for every kind of restaurant.
Keep every sweet order.
Everything included for one flat monthly price with 0% commission. We build it, you run it.