Town for pizzerias
Sell more pies. Keep every slice of the profit.
Pizza is one of the most-ordered foods online, so it’s the order the apps take the biggest bite out of. Town gives your pizzeria its own website, ordering, delivery and rewards at 0% commission, built and run for you.
- 0% commission on your orders
- Same DoorDash & Uber drivers
- Built and run for you
Nonna Rosa’s Pizzeria
Sound familiar?
The pizzeria problems we hear every week.
And how Town fixes each one.
The apps take 20–30% of your best seller
A $40 family order nets you closer to $30 on a marketplace, and pizza is exactly what guests order most.
Friday-night phones never stop
Someone’s stuck reading back toppings while tickets stack up and calls go to voicemail.
You don’t own your regulars
The family that orders every Friday is a DoorDash customer, not yours. You can’t thank them or bring them back.
“Pizza near me” shows the chains
Without a real website and clean listings, search sends hungry locals to the big brands or a marketplace page.
Big orders get lost
Team parties and office lunches come in by phone, text and DM, and some never make it to the oven.
Too many tablets on the counter
One tablet per app, a separate website, a punch card and a printer that only works with one of them.
How Town runs a pizzeria
Built around the way pizza actually sells.
Click through the parts your pizzeria uses every night.
Your own website
Your pizzeria, on your own domain.
A custom site that turns “pizza near me” into an order, with your menu, specials and deals built in. No redirect to a marketplace where a competitor is one swipe away.
- Custom design and a real photo shoot of your pies
- Build-your-own, half-and-half and toppings priced right
- Ranks for “pizza near me” in your neighborhood
Hand-tossed,
fired since 1998.
Order pickup or deliveryOnline ordering
Every pie, 100% yours.
Pickup and delivery on your own site, straight to your POS. Combos, specials and upsells set up the way a pizzeria actually sells.
- Combos, deals and coupon codes
- Smart upsells: knots, wings, a 2-liter
- Orders drop straight into your POS
Delivery
Same drivers. No 30% cut.
Delivery orders go out on the DoorDash and Uber driver networks, dispatched from your own site, up to 10 miles out. The guest pays the delivery fee. You keep the pie.
- Same DoorDash & Uber drivers
- 0% commission on your orders
- Live tracking texts for the guest
Rewards & texts
Make Friday pizza night a habit.
Every order builds your own list. Points, birthday rewards and a well-timed text on a slow Tuesday bring regulars back without a coupon war.
- Points toward a free pie
- Automatic “we miss you” offers
- Texts and emails from your own sales data
Catering & big orders
Land the office lunch and the team party.
Big orders come in clean with a catering form, a scheduled time and a deposit paid up front, so a 20-pie order doesn’t live in a voicemail.
- Order ahead for a set date and time
- Deposits and prepay online
- Party packs and trays on their own menu
Real restaurants on Town
Italian Garden took back their orders.
Real restaurants taking orders on their own Town sites, at 0% commission.
Open now☰APPETIZERS
Italian Garden
Italian & pizza
$185,000 in direct orders
Open now☰RECOMMENDED FOR YOU
The High Nooner
Sandwich shop
Online ordering on TownThe math
What delivery apps cost a pizzeria.
Drag to match your app sales. The yearly number is usually the wake-up call.
Commission only. Town is one flat monthly price with 0% commission on your orders, and delivery runs on the same DoorDash and Uber drivers.
A Friday night on Town
Friday night, without the chaos.
The regulars get a nudge
Town texts your list: “Game night? Large pepperoni and knots for $24.” Orders start before the rush does.
Orders stack, phones stay quiet
Pickup and delivery orders hit the kitchen with every topping right. Nobody is stuck reading back half-and-half.
Delivery goes out on your terms
A DoorDash driver picks up at your counter. The guest gets live tracking, and you pay $0 in commission.
Close out with the numbers
Ask Alfredo how the night went: top pie, average ticket, and how much you kept versus the apps.
Everything included
Everything a pizzeria needs, in one place.
One flat monthly price. No per-order fees, no per-cover fees, no add-on menu of upsells.
Build-your-own pizza
Sizes, crusts, half-and-half and per-topping pricing that just works.
Deals & coupon codes
Two-topping Tuesday, family bundles and codes for your flyers.
Delivery up to 10 miles
Same DoorDash & Uber drivers, 0% commission.
Rewards & email marketing
Points, newsletters and automatic win-back emails. See email →
Catering
Scheduled big orders with deposits paid up front.
Rank on Google
Hours, menu and order link synced across 60+ platforms.
AI social posts
Specials posted to Google, Instagram and Facebook for you.
Alfredo AI
Ask how the week went or change a price in plain English.
Orders drop into the POS you already use. See integrations →
Getting started
Live in days. We do the work.
A 15-minute call
We pull up Town on your own menu, connect your POS and show you the numbers. That’s your whole part.
We build it for you
A custom site on your domain with your full menu, deals and toppings set up, and a pro photographer to shoot your pies.
Go live at 0% commission
Pickup, delivery and catering switch on, same DoorDash and Uber drivers, and every guest lands on your list.
FAQ
Pizzeria questions, answered
Can guests do half-and-half and build their own pizza?
Yes. Sizes, crusts, half-and-half toppings and per-topping pricing are set up for you, so the ticket the kitchen gets matches what the guest wanted.
Do I have to stop using DoorDash or Uber Eats?
No. Plenty of Town restaurants keep the apps for discovery and move their regulars to their own site, where there’s 0% commission. Town delivery even runs on the same DoorDash and Uber drivers.
Will online orders go to my POS?
Town connects with popular POS systems like Toast, Clover and Square, so orders drop right into the system your team already uses. See integrations.
How fast can we go live?
Most restaurants go live in about a week. We build the site, set up your menu and connect your POS. Your part is a short call.
What does Town cost?
Town is one flat monthly price with 0% commission on your orders. We’ll walk you through it on a quick call, with your own numbers.
For pizzerias
See Town on your own menu.
Tell us about your pizzeria and we’ll show you your site, your deals and what you’d keep vs. the apps. Free, no pressure.
- ✓ 0% commission on your orders
- ✓ Same DoorDash & Uber drivers
- ✓ Done-for-you setup
Not quite your kind of place?
Town is for every kind of restaurant.
Sell more pies, direct.
Everything included for one flat monthly price with 0% commission. We build it, you run it.