Set up automatic emails

Welcome new subscribers, thank first-time customers, win back regulars and more, on autopilot.

Where to find itMarketing › Email Marketing › Automations

Automatic emails go out on their own when something happens, like a first order or a guest going quiet. Nothing is sent until you turn one on.

1
What would you like to do? The goal. See the full list below.
2
Name for your reference Like "Welcome to our newsletter".
3
Which saved email? The email to send. Make it first on the Emails tab.
4
Wait this many hours after the event 0 sends as soon as the guest qualifies. The suggested delay changes with the goal you pick.
5
Save As Draft Saves it switched off.
6
Your automatic emails Every automation, where you turn them on and off.

Pick a goal 1 and name it 2.
Choose the saved email 3 and the wait 4.
Click Save As Draft 5.
Turn it on from Your automatic emails 6 when you are ready.

All 17 goals

Welcome new subscribers
Remind about an unfinished order
Thank customers for their first order
Invite customers back
Suggest their next meal
Reorder reminder
Reconnect with inactive customers
Invite customers to loyalty
Celebrate a new reward
Remind about an expiring reward
Celebrate VIP customers
Birthday wishes
Customer anniversary
Business anniversary
Follow up after catering
Reconnect with loyalty members
Follow up after a reservation

Tip

Good ones to start with: Welcome new subscribers, Thank customers for their first order, and Invite customers back. Only subscribed, eligible contacts get marketing emails.

Still stuck? Email support@town.club and the Town team will help.